The Design Advocate is an outreach tool to keep the 3200+ architect & design members of AIA Los Angeles updated about pending matters at City Hall, which may impact the built environment & their profession.
Stop Lobbyists From Gutting New Sign Ordinance! On Oct. 18, the City Council PLUM committee will take up the latest draft of a revised citywide sign ordinance. This draft is nothing less than a surrender to developers and sign companies who want to put up unlimited numbers of new signs without taking a single existing sign down in return. The draft would also open the door to advertising in city parks and other public properties, and allow the city to be blanketed with digital business signs without regulations to protect communities from light pollution, traffic hazards, and other adverse effects. An army of lobbyists has been working overtime in City Hall telling politicians that economic development and job creation depends upon plastering the city with greater numbers of large, bright, intrusive billboards and other types of advertising signs. We need to counter that message by telling politicians that a "Blade Runner" vision of our city's future will make it a less desirable place to live and do business. We need to tell our politicians that failing to protect community character and residential neighborhoods from the unwanted affects of digital billboards and building-size supergraphic signs might be a short-term benefit for developers and sign companies, but will have a destructive effect on the city's long-term future. We need to tell our politicians that making it impossible to drive, walk, go to a park or recreation facility, or otherwise move about the city without being assaulted at every turn with advertisements is bad for the social health of everyone. For further details, including the full ordinance text and latest revisions, click here. Below is a sample letter to the PLUM committee members. Please copy and past the letter into an e-mail to committee members before next Tuesday's hearing. Please consider personalizing it by adding your own comments, particularly if you are directly affected by a digital billboard or other kinds of outdoor advertising. Also, please send a copy to your own City Council representative, and to Mayor Antonio Villaraigosa. (see e-mail addresses below) And if at all possible, come to the meeting. We can be sure that lobbyists will be out in force, and the public can send a strong message by filling the hearing room. When: Tuesday, Oct. 18, 2:30 p.m. Where: Room 350, City Hall SAMPLE LETTER:
To: Planning And Land Use Management Committee Councilmember Ed P. Reyes, Chair Councilmember Jose Huizar Councilmember Paul Krekorian
Re: Council File 08-2020 Citywide Sign Ordinance
Dear Committee Members:
I urge you to reject the latest draft of the citywide sign ordinance. At a minimum, any sign ordinance revisions should do the following:
Require the removal of existing billboards at a more than one to one square footage ratio in exchange for any new billboards or other types of off-site advertising signs.
Provide absolute protection for city parks and other public facilities from commercial advertising.
Require any pending sign district applications not yet approved by the City Planning Commission to conform to the takedown provision and other future provisions of the sign ordinance.
Prohibit digital signage anywhere until comprehensive regulations are in place to protect communities from light pollution, traffic hazards, excess energy use, and change in community character.
I do not want the areas of the city I work in and travel through to be turned into replicas of Times Square or "Blade Runner." Please do everything you can to protect it for me, my family, my neighbors, and everyone else who loves the city and wants it to be a good place to live and work.
District 1-Ed Reyes City Hall Office (213)-473-7001 200 N. Spring Street, Rm 410 Los Angeles, CA 90012 email@example.com District 2-Paul Krekorian City Hall Office (213)-473-7002 200 N. Spring Street, Rm 475 Los Angeles, CA 90012 firstname.lastname@example.org District 3-Dennis Zine City Hall Office (213)-473-7003 200 N. Spring Street, Rm 450 Los Angeles, CA 90012 email@example.com District 4-Tom LaBonge City Hall Office (213)-473-7004 200 N. Spring Street, Rm 480 Los Angeles, CA 90012 councilmember.Labonge@lacity.org District 5-Paul Koretz City Hall Office (213)-473-7005 200 N. Spring Street, Rm 440 Los Angeles, CA 90012 firstname.lastname@example.org District 6-Tony Cardenas City Hall Office (213)-473-7006 200 N. Spring Street, Rm 455 Los Angeles, CA 90012 email@example.com District 7-Richard Alarcon City Hall Office (213)-473-7007 200 N. Spring Street, Rm 425 Los Angeles, CA 90012 firstname.lastname@example.org District 8-Bernard Parks City Hall Office (213)-473-7008 200 N. Spring Street, Rm 460 Los Angeles, CA 90012 email@example.com District 9-Jan Perry City Hall Office (213)-473-7009 200 N. Spring Street, Rm 420 Los Angeles, CA 90012 firstname.lastname@example.org District 10-Herb Wesson City Hall Office (213)-473-7010 200 N. Spring Street, Rm 430 Los Angeles, CA 90012 email@example.com District 11-Bill Rosendahl City Hall Office (213)-473-7011 200 N. Spring Street, Rm 415 Los Angeles, CA 90012 firstname.lastname@example.org District 12-Mitch Englander City Hall Office (213)-473-7012 200 N. Spring Street, Rm 405 Los Angeles, CA 90012 email@example.com District 13-Eric Garcetti City Hall Office (213)-473-7013 200 N. Spring Street, Rm 470 Los Angeles, CA 90012 firstname.lastname@example.org District 14-Jose Huizar City Hall Office (213)-473-7014 200 N. Spring Street, Rm 465 Los Angeles, CA 90012 email@example.com Mayor Antonio Villaraigosa 200 North Spring Street, Room 303 Los Angeles, CA 90012 (213) 978-0600 firstname.lastname@example.org Do You Think L.A.'s visual environment is degraded by too much commercial advertising? Sign up for regular news items, website updates, and alerts about actions you can take to bring control of our public visual spaces back to the people, where it belongs. Already on our mailing list? Forward this newsletter to anyone you know who may be interested in the issue. Ban Billboard Blight is a California-registered non-profit organization run entirely by volunteers. But maintaining a website, putting out mailings, and preparing materials for meetings and hearings are just some of things we have to spend money on. For details on how you can help by making a donation, go here.
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